BOPIS (Buy Online, Pick-up In Store) for Retail
Retail
3-6 months
5 phases
Step-by-step transformation guide for implementing BOPIS (Buy Online, Pick-up In Store) in Retail organizations.
Why This Matters
What It Is
Step-by-step transformation guide for implementing BOPIS (Buy Online, Pick-up In Store) in Retail organizations.
Is This Right for You?
52% match
This score is based on general applicability (industry fit, implementation complexity, and ROI potential). Use the Preferences button above to set your industry, role, and company profile for personalized matching.
Why this score:
- • Applicable across related industries
- • 3-6 months structured implementation timeline
- • High expected business impact with clear success metrics
- • 5-phase structured approach with clear milestones
You might benefit from BOPIS (Buy Online, Pick-up In Store) for Retail if:
- You need: Real-time inventory system with reservation capability
- You need: Order management system (OMS) with store fulfillment
- You need: Mobile app for customer notifications
- You want to achieve: Achieve > 98% order fulfillment accuracy
- You want to achieve: Reduce average order preparation time to under 30 minutes
This may not be right for you if:
- Watch out for: Inventory data inaccuracies leading to stockouts
- Watch out for: Poor staff coordination causing delays
- Watch out for: Insufficient training for store associates
What to Do Next
Start Implementation
Add this playbook to your workspace
Implementation Phases
1
Assessment & Planning
3-4 weeks
Activities
- Evaluate current OMS, POS, and inventory systems
- Define BOPIS scope and customer journey
- Identify top SKUs for initial visibility
- Establish success metrics and KPIs
- Engage stakeholders including store managers and IT
Deliverables
- Assessment report
- Defined BOPIS scope and strategy
- List of top SKUs
- KPI dashboard
Success Criteria
- Stakeholder alignment achieved
- Clear definition of BOPIS process established
2
Technology Integration
6-8 weeks
Activities
- Implement real-time inventory management system
- Integrate OMS with POS for automated notifications
- Deploy staff task management tools
- Enable geofencing for customer notifications
Deliverables
- Integrated technology systems
- Operational task management app
- Geofencing feature enabled
Success Criteria
- System integration completed without major issues
- Real-time inventory visibility established
3
Pilot and Staff Training
4-6 weeks
Activities
- Run pilot BOPIS operations in select stores
- Train staff on new workflows and technology
- Collect initial customer feedback
- Adjust processes based on pilot learnings
Deliverables
- Pilot operation report
- Staff training materials
- Customer feedback summary
Success Criteria
- Pilot operations meet defined KPIs
- Staff demonstrate proficiency in new processes
4
Full Rollout and Optimization
6-8 weeks
Activities
- Expand BOPIS capabilities to all stores
- Implement advanced analytics for inventory management
- Optimize staff scheduling for BOPIS and in-store sales
- Incorporate curbside pickup options
Deliverables
- Full rollout of BOPIS across all stores
- Advanced analytics dashboard
- Optimized staff schedules
Success Criteria
- BOPIS implemented in all stores
- Customer satisfaction scores improve
5
Performance Review and Continuous Improvement
Ongoing
Activities
- Monitor KPIs and customer feedback
- Conduct regular staff training updates
- Refine fulfillment workflows based on data insights
Deliverables
- Ongoing performance reports
- Updated training materials
- Refined fulfillment processes
Success Criteria
- Continuous improvement in KPIs
- Positive trends in customer feedback
Prerequisites
- • Real-time inventory system with reservation capability
- • Order management system (OMS) with store fulfillment
- • Mobile app for customer notifications
- • Unified commerce platform integrating e-commerce, OMS, POS, and inventory systems
Key Metrics
- • Order fulfillment accuracy rate
- • Average order preparation time
- • Customer wait time at pickup
- • Customer satisfaction and Net Promoter Score (NPS)
Success Criteria
- Achieve > 98% order fulfillment accuracy
- Reduce average order preparation time to under 30 minutes
Common Pitfalls
- • Inventory data inaccuracies leading to stockouts
- • Poor staff coordination causing delays
- • Insufficient training for store associates
- • Ignoring customer communication touchpoints
ROI Benchmarks
Roi Percentage
25th percentile: 21
%
50th percentile (median): 30
%
75th percentile: 39
%
Sample size: 75