Core Function for Omnichannel Commerce
Automated core function function supporting Omnichannel Commerce. Part of the Omnichannel Commerce capability.
Business Outcome
time reduction in order processing (from 15-30 minutes to 10-20 minutes).
Complexity:
MediumTime to Value:
3-6 monthsWhy This Matters
What It Is
Automated core function function supporting Omnichannel Commerce. Part of the Omnichannel Commerce capability.
Current State vs Future State Comparison
Current State
(Traditional)- Customer initiates a purchase through any channel (website, mobile app, in-store).
- System captures customer data and preferences.
- Inventory management system checks stock availability across all channels.
- If stock is available, the order is processed; if not, the system suggests alternatives or backorder options.
- Payment processing is initiated through integrated payment gateways.
- Order confirmation is sent to the customer via email or SMS.
- Fulfillment process is triggered, coordinating with warehouses or stores for shipping or pickup.
- Customer receives shipping updates or pickup notifications.
- Post-purchase follow-up is conducted for feedback and customer service inquiries.
Characteristics
- • ERP Systems (e.g., SAP, Oracle)
- • CRM Systems (e.g., Salesforce)
- • Inventory Management Software (e.g., TradeGecko)
- • Email Marketing Tools (e.g., Mailchimp)
- • Payment Gateways (e.g., PayPal, Stripe)
- • Analytics Tools (e.g., Google Analytics)
Pain Points
- ⚠ Manual data entry is time-consuming
- ⚠ Process is error-prone
- ⚠ Limited visibility into process status
- ⚠ Limited integration capabilities between legacy systems and new technologies.
- ⚠ High dependency on manual processes for data entry and order management.
- ⚠ Inability to provide a seamless experience due to fragmented customer data.
Future State
(Agentic)- Customer initiates a purchase through any channel.
- Customer Interaction Agent captures data and preferences.
- Inventory Management Agent checks stock availability.
- If stock is available, Order Processing Agent processes the order; if not, suggests alternatives.
- Payment is initiated through integrated payment gateways.
- Order confirmation is sent via email or SMS.
- Fulfillment Coordination Agent triggers the fulfillment process.
- Customer receives shipping updates or pickup notifications.
- Post-purchase follow-up is conducted by Customer Interaction Agent for feedback.
Characteristics
- • System data
- • Historical data
Benefits
- ✓ Reduces time for Core Function for Omnichannel Commerce
- ✓ Improves accuracy
- ✓ Enables automation
Is This Right for You?
50% match
This score is based on general applicability (industry fit, implementation complexity, and ROI potential). Use the Preferences button above to set your industry, role, and company profile for personalized matching.
Why this score:
- • Applicable across multiple industries
- • Moderate expected business value
- • Time to value: 3-6 months
- • (Score based on general applicability - set preferences for personalized matching)
You might benefit from Core Function for Omnichannel Commerce if:
- You're experiencing: Manual data entry is time-consuming
- You're experiencing: Process is error-prone
- You're experiencing: Limited visibility into process status
This may not be right for you if:
- Requires human oversight for critical decision points - not fully autonomous
Parent Capability
Omnichannel Commerce
Unified commerce experiences across digital and physical channels with seamless customer journeys.
What to Do Next
Add to Roadmap
Save this function for implementation planning
Related Functions
Metadata
- Function ID
- function-omnichannel-commerce-1